So you decided to give this MLM home based business thing a try. You’ve listened to the choir and have made up your mind on building this thing on the internet. Now, all you need is a solid and effective MLM lead generation strategy to flood your website with traffic. Allow me to introduce you to my friend and pal, Article Marketing.
Honestly, who pulled this rabbit out of the hat? I don’t know and I don’t care. I would just like to be their butler for a week, I feel so indebted. And that’s because Article Marketing pumps traffic to your website like a fire hose hooked up to a hydrant at full blast. It builds back links like crazy and elevates your authority status. Which means if you’re doing things right, your MLM lead generation efforts are going to go through the roof and maybe then you’ll finally start making some dough with your MLM home based business.
That said, I am going to preface this by saying that there are a few key elements you have to get right. Article Marketing is a great MLM lead generation tool, but you’ll waste a lot of time and effort if you don’t stick to the following simple guidelines.
Don’t launch the word processor unless you’re done researching your niche keywords. Keep in mind that writing articles for your MLM home based business is not a hobby. You want to generate MLM leads and you can’t do that unless you target specific, relevant niche keywords that draw your target audience to your article and then funnels them to your primary website. Please make sure you know what your niche keywords are first, and then use that list of keywords to generate a list of potential article topics. Otherwise you’re high-jacking your SEO and MLM lead generation efforts.
Once you check off your keyword research off your list, you can go ahead and start drafting articles. As you start to buy cheap Microlean online put your content together, make sure to ask yourself: is this content valuable, compelling and professional? Remember that the goal of Article Marketing is not explicitly geared at generating MLM leads. Article marketing creates personal brand exposure and helps you form relationships with folks who like your stuff and thus become viable leads and prospects later on. That said, you’ll want to economize on words. Try to keep your articles relatively short at 500-800 words because you’ll need to submit unique versions to multiple directories for this to work. Otherwise, you’ll be tagged for duplicate content and lose out on the SEO benefits of this strategy.
Now, a word a caution. I hate spam. You hate spam. And because we all despise spam, Google and the search engines have emphatically declared war on black hat tactics. So don’t do it. Please. Try to achieve a keyword density between 2%-5% of your total word count. But don’t compromise quality for SEO’s sake. It’s better to write an article that has a natural story line and commands readership, rather than one that is blatantly spammed with keywords and turns out to be mechanical with no story or flow. You want a following. Not one-hit wonders.
Oh, and speaking of story line and flow, make sure you take the time to develop or establish your own voice and personality. Remember, people want to find reasons to connect with you. Don’t just treat article marketing as another MLM lead generation tactic. Remember to brand YOU by showcasing yourself as a genuine person and expert who wants to be helpful. Let that persona come out in your writing. And for goodness sake, don’t mislead or bore your readers. Always shoot for valuable, compelling content with a touch of light hearted humour if you can squeeze it in. Remember, give the readers a reason to follow you to your primary website and connect with you again in the future.
On another cautionary note, make sure you adhere to a consistent schedule and you maintain publishing frequency. It ain’t gonna work for you otherwise. Part of the reason Google loves articles is because it keeps fresh, relevant content on tap. If you slack off, someone else will beat you to the top of the heap. And believe me, it doesn’t take much once you get things going, to get consistent rankings on the first page of search results. You just have to be disciplined and consistent yourself. So stick to a schedule. Write at least one article a week and send out unique versions to as many directories as possible.
You’ll also want to post these articles on as many social media bookmarking sites as possible to improve your content syndication while adding powerful back links to your site from high page ranking websites. You can also use specialized tools that spin your article and create unique versions automatically in no time. But be careful here. Not all article spinners are created equal. You’ll need to choose wisely to avoid ending up with content that is unintelligible, which will ultimately get rejected by the article directories.
There’s a basic formula I use to make the most out of article marketing and generate MLM leads. I have posted this on my blog and it explains the optimal process by which you can maximize the impact and effectiveness of your article marketing. Follow the link on this article’s resource box to read the post and make sure to take note of the secret tools I leverage to put my MLM lead generation on the fast-track using content marketing. This is basically what I do to rank on the first page of Google when I target specific keywords. And honestly, anyone can copy the same formula and do this.
Listen, don’t sit around and ponder for too long. While it might not be the fastest tactic to put in play starting out, once you have right the tools in place and you understand your objective, this is ranks right up there along with video marketing as one of the fastest ways to generate tons of traffic to your website. Once you get it going, you’ll start generating plenty of leads and your business will instantly hit another gear. You can put that in the bank.
Article marketing is a wicked powerful MLM lead generation strategy. But you have to know what you’re doing.. Copy my simple 5-step article marketing formula for fast MLM lead generation. While you’re at it, snoop around my network marketing training blog and feel free to steal any other useful tips and tricks you might find.